Adding Promotions to a Tenant
- Justin Acuesta (Unlicensed)
In this article, we will show you how to create promotions for your tenants.
The information below includes details on how to set up promotions, the sections have been divided for your convenience, if needed.
What are promotions?
Promotions refer to a set of activities, that communicate the product, brand or service to the customer / user.
The primary aim of having promotions is for the customer / user to buy the product or utilise the services of the seller over other competitors due to an added incentive of a generous discount or limited time only promotional prices on a product or service.
How do promotions relate to a tenant?
All tenants provide some form of service and / or sell a specific product for the customer / user to utilise.
Promotions are necessary for tenants to include in their business to attract and retain customers. When a tenant is created in PAM, you will be able to increase a tenant’s appeal by including promotions that are viewable and easily recognised by customers.
How to create promotions
RULES
A promotion belongs to 1 tenant only. If there are no tenants, you cannot have promotions.
If there a tenant is active in different locations, the same promotions will appear for each location.
If you only want certain promotions to appear in specific locations, you will need to create another tenant for that specific location.
Steps
1. In the PAM navigation menu, go to Dictionary > Tenants Directory
2. Choose a tenant and select the edit button
If no tenants are created, you FIRST need to create a tenant before PROCEEDING with the article.
To learn how to do this, click here
3. Click on the PROMOTIONS tab on the top
4. You can select filters to show specific promotions according to the options listed. (i.e. Selecting now on will show all active promotions) If you have no existing promotions inside your selected tenant then proceed to the next step.
5. Click on NEW PROMOTION to create a promotion
6. Put in the name of the promotion (i.e. 11-2pm Lunch Special)
7. Choose a date and time for when this promotion will start
8. Choose a date and time for when this promotion will end
9. Adjust TEXT COLOUR of promotion title name. Default is black
10. Adjust BACKGROUND COLOUR for promotion title name. Default is white.
11. Include a URL link for the user to be directed to when they scan the QR Code
12. Select the dropdown and choose where to display the QR Code in your image.
In the example below, we kept the QR Code on the top left.
13. Prompt text - You can include text to appear under the QR Code (i.e. More Info)
14. Activate Prompt text on dark background which makes prompt text white. You will see this once you upload an image of the promotion
15. Switch on the Activate toggle to make the promotion active and viewable in the Interactive Kiosk
16. Select Upload to insert an image of the promotion
Please make sure the image is 1080 x 1080 px or it will not work
17. Save changes
How to view promotions on Interactive Kiosk
Steps
1. In the PAM navigation board, go to 360 Planner > Digital Signs
2. Select DIGITAL SIGN MAP
3. Click on an Interactive Kiosk digital sign (the layout should say Interactive Kiosk)
4. Click on SIGN ID (this will open up a new tab)
Your Interactive Kiosk link should now work to give you access to the map.
5. Click on the Green Dollar Icon
6. The PROMOTIONS heading will be visible to show you are on the right section.
7. You can see all created promotions in your account.
8. Click on a promotion for more detail (i.e. $8 Bucket Tuesdays)
9. If you elected to include a QR Code, you can scan this for more information on the promotion
10. You can see promotion name
11. You can see tenant name. (The place where the promotion is held)
12. You can see promotion end date.
13. You can see all other promotions from the same tenant below. A tenant may choose to advertise more than one promotion. This will not be visible if there are no other promotions from the tenant available.
14. The promotion is clickable and doing so will transfer you to that promotion.
15. The kiosk will also show you where you currently are and where the promotion is on the map.
Where do I go if I can’t view my promotions?
If you have created a tenant and a promotion but still cannot see the promotion in the Interactive Kiosk then you may have done one of the following
Promotions card is activated but Tenant card is deactivated
Tenant card is activated but promotions card is deactivated
Activating tenant card
1. In the PAM navigation menu go to Dictionary > Tenants directory
2. Switch on the toggle of the tenant that is disabled. (i.e. KFC) This will automatically make your promotion viewable, provided that it had already been switched on. If your promotions card is also disabled, continue to read the next section of the article
Activating promotions card
Step
1. On the Tenants Directory page, click on the edit button of a tenant that contains the promotion you want to be seen. In this example, we will continue with KFC because we know it contains promotions.
2. Click on promotions tab to see the promotions page
3. Switch on the toggle to activate the promotion card to be seen on the map of Interactive Kiosk.
This toggle will save automatically when either activated or deactivated.
Promotions Global Configuration Settings
Steps1. In the PAM navigation menu go to 360 Planner > Digital Signs
2. Click on SIGN CONFIGURATION
3. Click on Interactive Kiosk
4. Click on Menu
5. Activate toggle to enable promotions to be seen in the Interactive Kiosk
6. Click on Promotion Icon Colour to change the colour of how the icon will look in the Kiosk
The default colour is green.
7. You are free to change the label name of the promotions icon to something else. In this example, we have kept it as promotions.
8. Save changes
Promotions Individual Configuration Settings
Steps
1. In the PAM navigation menu go to 360 Planner > Digital Signs
2. Click on DIGITAL SIGN MAP tab
3. Select an Interactive Kiosk Digital Sign
4. On the right-hand side pop out, click on Menu tab
5. You can choose to either activate the toggle to enable promotions or deactivate the toggle to disable promotions to be seen on this specific Interactive Kiosk. Whatever changes is selected here, you will only see this occur for this Kiosk only.
6. Save changes.