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1.1 Overview

 1.1.1 Purpose

The purpose of this guide is to provide a quick reference for types of assistance available and documentation that supports digital wayfinding operations at your site. Wayfinding operations are delivered through the PAM platform, and ensuring they are consistently and accurately maintained is an integral part of the experience for fans and visitors. 

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  • An Introduction, including an outline of the types of online assistance available.

  • An Operational Guide describing the roles and responsibilities for day-to-day and game day operations, as well as responsibilities when updating digital content.

1.1.2 Audience

This guide will assist the Operations team and Project Planners in understanding the strategies behind site wayfinding, the sign types employed and how to plan changes to digital sign.

Client means the Licensee and/or their Authorized User(s).

1.1.3 User Training

Importantly, this guide is not intended as a substitute for training. PAM is a live operational system and poorly considered changes will have real-world impacts. Further, training ensures that operators have an opportunity to fully understand the customer experience and the vision of the original implementation team.

1.1.4 Service Agreement

This guide is not a substitute for your Service Agreement (SA) with PAM. This SA outlines in detail the roles and contractual responsibilities agreed for your site. In the event of a conflict between this guide and the SA the SA shall prevail. Refer any queries to your Account Manager.

1.1.2 Audience

This guide will assist the Operations team and Project Planners in understanding the strategies behind site wayfinding, the sign types employed and how to plan changes to digital sign.

Client means the Licensee and/or their Authorized User(s). 

1.1.3 User Training

Importantly, this guide is not intended as a substitute for training. PAM is a live operational system and poorly considered changes will have real-world impacts. Further, training ensures that operators have an opportunity to fully understand the customer experience and the vision of the original implementation team.

1.1.4 Service Agreement

This guide is not a substitute for your Service Agreement (SA) with PAM. This SA outlines in detail the roles and contractual responsibilities agreed for your site. In the event of a conflict between this guide and the SA the SA shall prevail. Refer any queries to your Account Manager.

1.2 Types of Assistance

1.2.1 PAM Help Center

The PAM Help Center is an online reference manual providing step-by-step instructions on the use of PAM. It should be your first point of call for questions regarding how to use PAM functions, and covers topics that include:

  • Operational concepts and definitions

  • How to operate PAM modules

  • How to use the Service Desk

 Click Here to Access the PAM Help Centre

If you’re not a registered user, contact your manager to get access. 

1.2.2 PAM Service Desk

All requests for help or service PAM are run through the PAM Service Desk. Submitting a ticket via the PAM Service Desk is an essential step because it documents your request and activates the PAM team to help you in the quickest possible way, in accordance with your Service Agreement. Within the Service Desk you will be able to access:

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If you’re not a registered user, contact your manager to get access.

2.0 Administrative Processes

2.1 Introduction

Administrative process governing maintenance and development of the digital wayfinding experience can be broadly divided into four distinct categories:

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Note that the level of assistance included in your contract is governed by you service agreement. Typically Daily Operations and Event Day services will be covered under the ongoing contract, whereas Operational and Functional Changes will require a quote to be submitted and accepted prior to proceeding. Refer any queries to your Account Manager.

2.2 Daily Operation

Day to day administration of the site-wide wayfinding experience is largely a process of monitoring and maintaining operational capabilities.

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  • Provide Technical Support to the Client

  • Add and remove Users

  • Change User permissions

2.3 Event Day

Due to the high volume of visitor traffic and impact of digital wayfinding on visitor experience special arrangements have been put in place for Event Days. 

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  • Work with the Client and their vendors to resolve technical issues related to the PAM platform

  • Implement short-term changes to planned Scene Content on Digital Signs and within Map Editor based on immediate needs identified by the operations team which may include:

    • Disable/Enable current locations on map (Effects output on kiosk navigation map and digital directional signs) - NOT add new locations

    • Edit route properties - NOT add new routes

    • Directly update Digital Directional Sign content based on Destination Dictionary content (we wont update dictionary)

    • Reset to planned content at end of day (staging migration)

2.4 Operational Changes

Operational changes include planning for changes to the physical environment such as new buildings, route modifications and parking arrangements, as well as identifying where new Scenes and Playbooks are required. Operational changes are distinct from functional changes in that they assume sign and system functionality remains the same.

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  • Add a building to the property

  • Work with the Client to implement changes to Scenes or the implementation of new Scenes

  • Add a new Scene

  • Add a new Playbook and associated Scenes

  • Plan and implement changes sign directions

  • Plan and implement advisory message changes

  • Adjust groups of signage directions to support changed routing

  • Adjust destination names

  • Add Scenes due to the expansion of the district or the opening of new areas within the district 

  • Work with the Client to add or change navigation routes through the precinct based on Scene Changes, adjustments to pedestrian needs, security requirements or new property developments

  • Add or remove a Parking Lot

  • Update the district Map

  • Add a 3D object to the map

  • Add newly installed digital signs to the system      

2.5 Functional Changes

A Functional Change is required when a new type of sign layout or system function is required of PAM. Examples might include adding a color bar behind a message, allowing multiple operational messages to scroll through the lower half of a sign, or changing the name of a destination based on a given scene. As site operations mature it is envisaged that there will be minimal need for Functional Changes. 

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  • Work with the Client to evolve and implement the wayfinding strategy over time

 

*PAM will provide the services listed above in accordance with the PAM Service Desk process outlined in 1.2.2 above and/or in accordance with the PAM Platform License And Services Agreement and/or in accordance with an invoice, statement of work or purchase order process and approval process to be agreed with the Client. If applicable this will be invoiced in accordance with the aforementioned agreement and processes.